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Commerce science 代寫

    Sources:
    Sources must include at least six (6) articles/journals for this assignment.
    You must use the article from the Research Report Assignment 1.
    Use organisation information from Deakin online databases, organisation
    Commerce science  代寫ebsites or other sources.
    References used in your Assignment Research Report may be used. However additional references are
    required. All sources must be properly referenced and cited. Sources must have been written in the 21 st
    century, but since the year 2002. Try to use sources from 2012 and 2013; currency is essential!
    Other non-academic sources are not to be used; in particular, do not use Wikipedia, Woopido, MySpace,
    YouTube, Blogs or any other unverifiable non-academic sources.
    Essay formatting:
    • Font size 12, in Arial OR Calibri only
    • 1.5 line spacing,
    • 3 cm left and right hand margins,
    • NO headings
    • all pages are numbered correctly
    • In addition, for the printed copy:
    ?  single sided printing,
    ?  stapled top left hand corner,
    ?  NO folder/binder/plastic sleeve
    Title page
    It should look like this:
    Staple!
    Full Title here
    (in 14 – 16 pt size)
    Your full name
    Your ID no.
    Unit code and name
    Lecturer name
    Assignment #
    Due Date
    This, in 11 – 12 pt size
    No page number.
    3 |  P a  g e
    MME101 Business Academic Skills Assignment 2 Research Essay 
    Guide:
    You must submit an essay not a report. An essay contain
    Commerce science  代寫s no headings or sub-headings. Assignments
    presented in report format will not be marked.
    You must apply the author-date (Harvard) system of in-text citations and referencing provided in:
    Gaspar, M & Shepherd, M 2011, Guide to assignment writing and referencing, 4 th edn, Deakin
    University, Geelong, Vic.
    Also available electronically at <http://www.deakin.edu.au/current-students/study-
    support/study-skills/handous/authordate-harvard.php>.
    ACADEMIC WRITING AND REFERENCING RESOURCES
    Written assessment tasks can vary from unit to unit and even within one unit. It is important that you
    understand what is required of a particular writing style to maximise your chances of academic success.
    Examples of writing styles used for assessment in the Faculty of Business and Law include assignments,
    essays, case studies and reports.
    All words and ideas from your sources must be correctly cited.
    Uncited content will be considered as plagiarism and assessed
    accordingly. This can result in a zero mark and possible
    academic misconduct penalties being imposed.
    ASSIGNMENT SUBMISSION INSTRUCTIONS  (FOLLOW THEM!) :
    ON-LINE COPY
    Using the link provided under Week 11 of Moodle, upload your assignment. You will NOT need to
    include the MIBT Assignment Cover Sheet – only the title page, essay and reference list.
    You MUST ONLY use .doc, .docx or .pdf file formats. No Other file format will be accepted! You
    must use YOUR name in the file name, eg:
    Billy Bragg BRBAD13 - MME 101 Assignment 1.docx
    Please follow the above directions CAREFULLY!
    NOTE: you will be able to upload DRAFTS before the due date. You will upload directly to the portal, but
    NO ACCESS will be given to TURNITIN – your assignment will not be sent to Turnitin (But this will be done
    by your lecturer). Once you are happy with your essay, then upload it as a FINAL submission before
    the due date. Be sure to not leave the upload to the last minute!
    4 |  P a  g e
    MME101 Business Academic Skills Assignment 2 Research Essay 
    RESEARCH ESSAY LAYOUT / PLAN:
    Title page (title of essay, student name and ID, your lecturer’s name, the date the essay was completed).
    No headings or sub-headings are to be included in the essay.
    Introduction.
    Commerce science  代寫
    In three moves:
    • Move 1 - Opening generalisation that establishes the major topic and sub-topic
    • Move 2 - A brief reiteration/explanation of the essay topic. Briefly define key terms.
    • Move 3 - A statement of the writer’s intention in the essay. Use a clear signal. This one is good:
    The intention of this discussion is to … [Move 3 will come from the task statements and then
    form the basis of each Move 1 in the Body paragraphs]
    Body (3 paragraphs only; each paragraph in three moves)
    • Describe what various writers/sources – at least THREE (3) – see as the reasons why certain
    modern marketing techniques are used to deal with today’s consumer behaviour. This is the
    literature review and is largely a SUMMARY task.
    • Discuss (explain and analyse) several ways (2-3) that marketers today respond to how consumers
    try to satisfy their needs and wants . Refer to the research you have presented previously in your
    Research Report for Assignment 1. You should refer to AT LEAST TWO SOURCES.
    • Select and describe how two Australian companies (Use companies listed on the ASX 200) are
    applying these marketing techniques to make the most of consumer behaviour. Support your
    response with reference to relevant sources.

    Commerce science  代寫
    Conclusion
    In two moves (but as one paragraph):
    • Summary of essay – based on your Move 3s from the discussion. What have you FOUND /
    DISCOVERED / UNDERSTOOD? Use an appropriate signal, eg: In conclusion,… [Move 1 here will
    be based on each of your Moves 3s in the Body].
    Commerce science  代寫
    • Concluding generalisation/writer’s opinion. Use an appropriate signal, eg: In this writer’s
    opinion,…
    References
    • Separate page, with a heading ‘References’
    • All listed sources cited in the essay (and no more)
    • Listed according to the author-date Harvard system, in alphabetical order of first named author
    family name.
    5 |  P a  g e
    MME101 Business Academic Skills Assignment 2 Research Essay 
    FORMATTING INSTRUCTIONS:
    HOW TO REMOVE THE PAGE NUMBER FROM THE TITLE PAGE (in Word)
    •  Insert page numbers (pagination)
    •  Double-click mouse in HEADER or FOOTER area of the first (title) page where page numbers have
    been inserted.
    •  ‘Header & Footer Tools’ will be highlighted.
    •  Under OPTIONS, select ‘Different First Page’.
    •  Then double-click to return to main part of page.
    HOW TO ATTACH THE MARKING GUIDE IN LANDSCAPE FORMAT (such as the next two pages):
    •  Create a new blank page at the end of the assignment you have written (after Ref List)
    •  Go to PAGE LAYOUT.
    Commerce science  代寫
    •  Go to PAGE SETUP.
    •  Select BREAKS
    o BREAKS >> Section Breaks > Next Page
    •  Go to ORIENTATION (In PAGE SETUP)
    o Select LANDSCAPE
    •  Copy-Paste the marking guide from the portal to the new section in your assignment.

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